Search Engine Optimisation News Blog Jun 07 ://XSEO ::

27 Jun07

News Corp in talks over MySpace deal with Yahoo!

Yahoo! is reportedly being offered MySpace in exchange for a 25% stake in the digital giant by News Corporation.

Rupert Murdoch's company has proposed that Yahoo! buys Myspace for $12.3bn (£6.2bn) - which equates to giving it a 25% stake in the search engine.

According to a report in News Corp-owned newspaper The Times, talks are at a tentative stage and it is unclear whether they will continue after the resignation of chief executive Terry Semel. MySpace take over.

25 Jun07

Results differ between search engines.

A new study has found dramatic differences in the results that search engines deliver.

Dogpile and Infospace conducted the research which found that first page results on Google, Yahoo!, MSN, and Ask overlapped by less than one per cent. Furthermore, only 3.6% of the top ranked organic search results were the same across all search engines for any given query. This is half that of two years ago. Search engine differences

19 Jun07

Google BackLinks update.

We are beginning to see some changes in the recorded BackLinks Google displays in its Link: to command. It doesn't appear to be on all sites, could be that Google is yet again changing how it reports such events. Google update history

19 Jun07

GoogleAnalytics unveils new features

New features have been added to Google Analytics traffic analysis web software following its emergence from beta testing.

The previous incarnation was plagued with problems. It was originally launched in 2005 after Google acquired Urchin. Google Analytics

18 Jun07

Server log time cut by Google

Google has announced it is cutting the length of time it keeps its search server logs.

As it stands the search engine keeps the logs for up to two years but the announcement will see that reduced to 18 months. Google Server logs

15 Jun07

Boom in shopping traffic from Google

New statistics have revealed a huge rise in the amount of traffic that is going to e-commerce sites from Google.

The report by Hitwise US has found the number of visits to shopping and classifieds sites received from the search engine has almost doubled in a year. In May 2006 the figure was 8.7% but the corresponding month this year saw the figure leap to 15.55% Google shopping traffic.

13 Jun07

Will web designers ever get the message?

Like many of the major SEO's and consultants around the world, we have been pushing the industry to clean up its act. Back in 2000 when the original concept of XSEO was being formulated, one of the goals was to enlighten developers and website owners to the implications of getting the design structure wrong. Will web designers ever get the message?

12 Jun07

Ask revamps its search engine

Search engine Ask.com has launched what it describes as a 3D revamp of its website.The Ask3D makeover is designed to deliver results from a range of media types, as well as offering a new method of navigation.

The revamp follows hot on the heels of Google's Universal Search which displays a variety of media types in its search.

But, unlike Google, Ask3D segregates results in to three different columns of content type, so image and video results are all shown together rather than mixed in with other results.

The left hand column displays Ask3D's zoom search, which suggests related queries to help users refine their searches.

The middle column shows the search results and has a binoculars feature which previews the web page. It gives users a variety of information including details on load time and whether the website has pop-ups or is Flash-based.

The right hand column displays video, images, music, recent related news and other media types.

05 Jun07

Google goes offline with search

Google is all set to launch an offline web browser service called Google Gears.

The open source application will allow users of the search engine to access online services such as Google news reader, offline. Google Gears

01 Jun07

Yahoo! launches Panama in Europe

Yahoo! is launching a new version of its search advertising platform in Europe.

The new Panama system offers advertisers more tools to do their jobs with greater ease and efficiently because it has been designed to be more user-friendly for marketers and enables them to target campaigns with increased accuracy. Yahoo! Panama

Adv